Shared lead marketplaces
Sold to 3–8 agents
Cheap per lead, sold to several agents at once. You race call centers running power dialers, and the shopper stops picking up after the third ring.
Breaks on: exclusivity
For auto & home insurance agents
Realtime auto and home leads sold to you only, posted to your CRM in seconds. Every one carries its TrustedForm certificate, a Jornaya LeadiD, or both, plus the exact words the shopper agreed to.
Sound familiar?
What you actually want
People who asked for a quote, remember asking, and haven’t heard from anyone else. Plus a record that proves it.
What you’ve tried
Sold to 3–8 agents
Cheap per lead, sold to several agents at once. You race call centers running power dialers, and the shopper stops picking up after the third ring.
Breaks on: exclusivity
Exclusive, proof on request
Better contact rates. But ask for proof the shopper agreed to a call and you often get a spreadsheet row with a timestamp.
Breaks on: proof
Your budget, plus your weekends
You control the source. You also pay the most per lead, write the consent language, fix the landing page, and fight form spam on Saturday mornings.
Breaks on: cost and time
The real problem
Shared leads, pricey “exclusive” leads, and your own ads all break the same way: you can’t see the page the shopper was on, what they typed, or what they agreed to. So you can’t judge a lead before you dial, and you can’t defend the call after. More speed doesn’t fix that. A record does.
The cost of guessing
Per call or text under the TCPA when you can’t show the consumer agreed to be contacted.
Per call or text if a court finds the violation willful or knowing.
One disputed lead, worked through a normal 12-touch follow-up, at the willful rate.
Figures from 47 U.S.C. § 227(b)(3). This is not legal advice. Ask your own counsel about your calling and texting practices.
It’s already happening
Ward v. Liberty Mutual · D. Mass. · June 2026
A carrier bought leads from a lead vendor, who bought them from a website. The website never listed the carrier as a company allowed to call. The court certified a class of about 20,000 people who got prerecorded calls. The carrier also sued its lead vendor for $1.36 million.
The gap: the company calling wasn’t named on the form.
Mantha v. QuoteWizard · D. Mass. · 2025
An insurance lead company texted shoppers on the Do Not Call list, relying on consent collected on partner websites. Those pages never mentioned the company by name. The class covered 66,693 phone numbers.
The gap: the company calling wasn’t named on the form.
FTC v. Fluent · 2023
A lead generator collected “consent” on free-reward and job-offer websites, then sold more than 620 million leads to telemarketers. The FTC called these sites consent farms.
The gap: the shopper came for a prize, not a quote.
From court filings and FTC announcements. Class certification and settlements are not findings of liability. Not legal advice.
What we promise instead
Who was the shopper told would call? What did they agree to? Where did they agree to it? You get the answer with the lead, before you dial.
The consent names VeroQuote and links to the form’s partner list. Your agency is on that list before your first lead, and we keep a dated copy of every change as proof.
Every lead carries a TrustedForm certificate, a Jornaya LeadiD, or both. A lead with neither is never sent, so you never pay for one.
The consent text, word for word, with the time, IP address, device, and page URL.
Shoppers come to a form that asks about auto or home insurance. No sweepstakes, surveys, or free-sample offers.
Sold to you, then closed. Nobody else gets the call.
Phone validated, duplicates removed, known TCPA litigators scrubbed out.
The offer
Two products. The same consent record on both.
Realtime · exclusive
Sold once, to you. Posted to your system within seconds of the shopper pressing submit.
Aged · 7–30 days
Leads from the last 7 to 30 days, with the original consent record. A low-cost list for dialers and follow-up campaigns.
Every lead includes: TrustedForm certificate, Jornaya LeadiD, or both · exact consent text and timestamp · IP address and device · page URL · phone line-type check · 30-day duplicate check · TCPA litigator scrub. Pricing comes with your test batch.
How it works
Pick states, ZIP codes, auto or home, and a daily cap. Set delivery hours so leads only arrive when someone can call.
They fill out an insurance quote form and agree to be contacted by VeroQuote and its listed partner agencies, including you. TrustedForm, Jornaya, or both record the session. We check the phone, look for duplicates, and scrub known TCPA litigators.
We post the lead to your API, webhook, or inbox in seconds, then mark it sold. A realtime lead goes to one buyer: you.
What the shopper agrees to
This is the consent language on our quote forms. The shopper reads it, then presses submit. TrustedForm, Jornaya, or both record it.
Aged leads carry the consent text from the original form. Read it on the record before you dial.
The first thing you get
A real lead record, with fake data. Every field you see here arrives on every realtime auto lead.
{
"lead_id": "vq_rt_8f3k2m9x",
"product": "realtime",
"exclusive": true,
"line": "auto",
"created_at": "2026-09-26T14:02:11Z",
"delivered_at": "2026-09-26T14:02:14Z",
"contact": {
"first_name": "Dana",
"last_name": "Sample",
"phone": "+15125550142",
"email": "dana.sample@example.com",
"address": "1200 Example St",
"city": "Austin",
"state": "TX",
"zip": "78704",
"homeowner": true
},
"current_coverage": {
"currently_insured": true,
"carrier": "Progressive",
"months_insured": 36,
"renewal_date": "2026-11-01"
},
"vehicles": [
{
"year": 2021,
"make": "Toyota",
"model": "RAV4",
"ownership": "financed",
"primary_use": "commute"
}
],
"drivers": [
{
"age": 41,
"marital_status": "married",
"incidents_3yr": 0,
"license_status": "valid"
}
],
"consent": {
"trustedform_cert_url": "https://cert.trustedform.com/2f9c7d0e5b1a4e41a",
"jornaya_leadid": "A1B2C3D4-5E6F-4A8B-9C0D-1E2F3A4B5C6D",
"consent_text": "By clicking \"Get my quotes,\" I am providing my electronic signature and express written consent for VeroQuote and the partner companies listed on this site to call and text me at the number I provided about auto insurance quotes, including with automated dialing technology and prerecorded or artificial voice (including AI), even if my number is on a federal or state Do Not Call list. Consent is not a condition of any purchase. I can revoke consent at any time by any reasonable means, including replying STOP. Message and data rates may apply.",
"partner_list_version": "2026-09-26",
"buyer_on_partner_list": true,
"consented_at": "2026-09-26T14:02:09Z",
"ip_address": "203.0.113.24",
"user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 18_6 like Mac OS X)",
"page_url": "https://example-quote-site.com/auto"
},
"checks": {
"phone_valid": true,
"phone_line_type": "mobile",
"email_deliverable": true,
"duplicate_30d": false,
"tcpa_litigator": false,
"federal_dnc": false
}
}trustedform_cert_url · jornaya_leadidAt least one is always there. Open the TrustedForm link to watch a replay of the shopper filling out the form, or look up the LeadiD with Jornaya.
consent.consent_textThe exact words next to the button they pressed, and the time they pressed it.
consent.partner_list_versionWhich dated copy of the partner list was in effect when the shopper agreed. Your agency is on it.
checksWhat we verified before sending. Leads that fail a check are not sent.
current_coverageCarrier, months insured, and renewal date, so you know when to call back.
line: "home"Home leads carry property fields instead of vehicles: year built, square feet, roof age, and current home carrier.
What changes
Proof
You won’t find made-up testimonials on this page. Here are two things you can check yourself before you spend real money.
Every lead carries a TrustedForm certificate, a Jornaya LeadiD, or both. Open the TrustedForm link to watch the shopper fill out the form, or look up the LeadiD with Jornaya. Keep them in your own accounts and the record stays with you, even if you stop buying from us.
Start small at the normal price. Track answer rate, quotes, and binds in your own CRM, with your own team. Buy more only if your numbers say so.
The work
Example timing for one realtime auto lead.
What we throw out before it reaches you
The details
Side by side
| Source | Who else gets it | Consent proof you receive |
|---|---|---|
| VeroQuote realtime | Nobody | TrustedForm or Jornaya token, consent text, and a dated partner list with your agency on it |
| VeroQuote aged (7–30 days) | Marked on each lead | TrustedForm or Jornaya token, and the original consent text |
| Shared lead marketplaces | Often 3–8 other agents | Rarely passed to you |
| Exclusive lead vendors | Nobody | Often on request only |
| Your own Facebook or Google ads | Nobody | Whatever you build |
What you’re not risking
Prepaid, pay as you go. Stop any time.
Run a test batch before you commit to volume.
Disconnected number, wrong person, or duplicate? Return it within 72 hours.
Keep the TrustedForm certificate or Jornaya LeadiD in your own account. It doesn’t leave when you do.
For your partner or office manager
“We’re testing a lead source that sells each realtime lead to us only. Our agency is on the partner list the shopper agrees to, and every lead comes with a TrustedForm certificate or Jornaya LeadiD, so if someone says they never asked for a call, we can pull up the record of them filling out the form. We’re starting with a small batch and tracking cost per bound policy.”
Or the short version
Next step
Fill this out and we’ll reply within one business day with a sample lead record, the full field spec, your pricing, and a test batch for your area.